Summer vacation operation strategies and methods of children's amusement facilities in scenic spots
by：Jinma Rides 2022-01-03
A scenic spot is a management area with functions such as sightseeing, leisure and vacation, entertainment and fitness, and corresponding tourist service facilities and providing corresponding tourist services. The children's amusement facilities in the scenic spot are facilities that provide children tourists with sightseeing and entertainment activities in the scenic spot. . Of course, in the general concept that is usually said, the children's amusement facilities in the scenic area usually also include the parent-child amusement facilities in the scenic area. How can we seize the opportunity to increase revenue during the peak operating season of the scenic area during the summer vacation? Prodigy amusement will share with you the children's amusement in the scenic area The summer vacation operation strategy and method of the facility, I hope it will be helpful to you.
Summer vacation operating strategies and methods for children's amusement facilities in scenic spots 1. Safety and hygiene This is the basic and important work that must be done in scenic spots. Summer vacations in the scenic area are relatively large in terms of passenger flow. In addition to increasing the intensity and frequency of sanitation and cleaning for children's amusement facilities, the children's amusement facilities in the scenic area must be sterilized and wiped every day. At the same time, the safety devices of children's amusement facilities in scenic spots shall be inspected, inspected and repaired in accordance with regulations to ensure the safe operation of the facilities. The design of the site should be reasonable, and the safety and protection of children should be considered. Emergency rescue measures, medical kits, drinking water, heatstroke rescue measures, etc. must be fully equipped.
Summer vacation operation strategy and method for children's amusement facilities in scenic spots. Second, equipment selection. The selection of children's amusement facilities in scenic spots should be able to form a unified style with the landscape in the scenic spot, and should be able to play a role in icing on the cake, without a sense of abruptness and disharmony At the same time, it must have its own characteristics, which can attract the attention of children and gain their love. Children's amusement equipment should be updated in time to avoid a single type of old equipment.
Summer vacation operation strategies and methods for children's amusement facilities in scenic spots III. Atmosphere to create scenic spots during summer vacations. Most tourists come for leisure and need a pleasant and lively environment. In this regard, we still need to do some construction work, which can be based on the scenic spot The natural environment characteristics and cultural accumulation are the points of convergence, and some atmosphere creation and decoration suitable for the environmental characteristics of summer vacation are carried out. The space must be large, so as to attract more children to play at the same time.
Summer vacation operation strategies and methods for children's amusement facilities in scenic spots. Fourth, work hard to promote the summer vacation, except for single pages, logo-bearing balloons, Moments forwarding, some facilities for free trial play, social marketing, group ticket discounts, and post bars Publicity and promotion methods such as posting can also consider the integration of cross-border resources in different industries. In short, any channel you can think of can be carried out, as long as it can reach the target customer group and cause effects of varying degrees. Of course, the premise is to proceed according to your own capital budget.
Summer vacation operation strategies and methods for children's amusement facilities in scenic spots 5. Activities are promoted in the summer. It is recommended that children's amusement facilities in scenic spots need to do some activities and preferential activities to seize the opportunity to show the reputation and characteristics of their facilities. For example, parent-child activities, intellectual education activities, gift-giving activities, prize-grabbing activities and other methods can attract the attention and participation of children and parents, and increase the frequency of play.
Summer vacation operating strategies and methods for children's amusement facilities in scenic spots VI. Preferential strategies can consider whether a summer referral preferential policy can be introduced for the summer vacation. The main purpose is to allow children to refer during the summer vacation, thereby forming a word-of-mouth effect. This kind of preferential policy of 'buy and get free' is often easy to catch customers' mentality of 'reposting to add valueOf course, there are many preferential policies that can be introduced, which can be designed according to the scenic spot's own situation.
Summer vacation operation strategies and methods for children's amusement facilities in scenic spots Seven, service awareness The service should be detailed and differentiated, and the employees should maintain a good image and mental outlook to provide customers with warm and thoughtful services. At the same time, a rest area can be set up to provide drinks , Snacks, WIFI, and children’s toys can also be sold, which can promote consumption and increase profits.
Summer vacation operating strategies and methods for children's amusement facilities in scenic spots 8. Experience mode For children who want to play, or who dare not play, or can’t play, a no-charge experience mode is available. Employees will bring their children to the park to experience the amusement facilities and let children Experience the fun of the project, patiently explain to parents the benefits of the project to their children, so that parents 'seeing is believing'.
Regardless of whether your scenic area has already settled in children's amusement facilities in the scenic area, it is recommended that you should consider the situation of the scenic area itself, start from the current situation of the children's playground market, seize the opportunity of the peak season of summer vacation, and formulate appropriate operating strategies and methods , Marching towards development in a better direction.