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The advantages of children's play equipment in the community-

by:Jinma Rides     2022-10-09
Nowadays, squares and parks in some places do not allow children's play equipment, so there are more and more indoor children's playgrounds. Many people who have just started operating indoor children's parks choose the venue of indoor children's parks in shopping malls or large supermarkets, because there is a lot of traffic inside. At the same time, because of the good location, the rent in many places is very expensive, so the profit space of indoor children's playgrounds is not too big in the later stage. Now many people open indoor children's playgrounds in community stores, so indoor children's playground community stores are a big trend. ? The target customers of the indoor children's playground are children between 6 months and 10 years old. For such a target customer group, it is definitely not feasible to open the indoor children's playground in the old community, only the new community has more children. So how many people can support an indoor children's playground? Through a large number of survey data, we can see that as long as there are 1,000 households around, a 100-square-meter indoor children's playground can be supported. So what are the advantages of opening indoor children's parks in the community and in shopping malls: 1: There are many fixed customers. Most of the people in the mall are mobile customers, and a few are fixed customers, but the main profit direction of the indoor children's park is still fixed customers. 2: The rent is cheap. The rent in many shopping malls has reached several hundred yuan per month per square meter, while the rent in the community store is only about tens of yuan. 3: Low wages for employees The wages of employees in shopping malls are generally much higher than those of community store employees. 4: Easy to promote The community store has 2-3 communities because of the large number of fixed customers. Through leaflets or advertisements, the circle of friends can be promoted in place. 5: High frequency of play Because many parents work during the day, they rarely have the opportunity to take their children out to play. When they come home from get off work in the evening, they go to the indoor children's playground with their children to play more frequently. Now many people open indoor children's parks in the community, and it is believed that it will be a big trend to open indoor children's parks in community stores in the future.
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